Second Street Creative
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Hand Crafted Branding & Custom Web Development
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Creative Brief
photography
instagram
twitter
facebook
317.426.9799
info@2ndcreative.com
1525 Prospect St, Suite D
Indianapolis IN, 46203
Please fill out the following creative brief to the best of your abilities. Just as a precaution, you may want to save your answers to a text file on your computer as well. Once complete, you will see a confirmation message indicating successful submission.
Part I :: Basics
Contact Name
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Email
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Phone
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Business Name
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Please write the exact name of your business as you would like it to appear in your logo/site.
Industry
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Basic Description of Business
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Part II :: Brand Identity
Please share a brief history of your business as you see relevant to your brand identity.
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Could you describe a personality for your business/brand? What kinds of messages and feelings do you want your brand to convey?
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In what ways is your current brand/messaging succeeding? In what ways is it falling short?
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What attracts you to photography and what keeps you interested in documenting important moments and relationships in people’s lives?
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Could you describe your photography style?
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Does this style complement your own personality? If so, what traits do you and your photography style have in common? Do they differ in any way?
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What differentiates your business from the competition?
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What is the communications objective? What is this project supposed to get people to do or understand?
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Can you define your target market? What are two thoughts you want a customer to take away from your business?
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Why should your potential customers care about your business?
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What song should I listen to as I build your brand?
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How do you measure the (non-financial) success of your business?
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Do you have any specific ideas, imagery and/or colors that you want to see explored in the proofs? Please feel free to explain and/or include ideas, links, pinboards or any other reference for materials for us to review together.
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Optional File Uploads
Drop files here or
Select files
Max. file size: 256 MB.
Does your project include web development?
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Yes
No
Part III :: Web Development
Please share links to your current web presence (existing website, facebook and other social media pages, online listings, etc).
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If possible, please provide a rough outline of desired pages/sections.
Please include links to any relevant sites or sources of inspiration
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Good job, now click submit and make sure you get a confirmation message before you leave this page.