The Assignment

Guidon excels at finding smart solutions to complex problems. They have a strong focus on making sure their spaces work for the communities and people within them.

Logo System

Pictures say a thousand words, but websites say even more.

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Guidon Gushes

We were looking for a firm that shared our goal of becoming the right partner to create a bold, optimistic, collaborative brand system. Ryan and the 2NDst team worked closely with our leadership to intentionally examine our objectives, as they developed a brand that demonstrated an awareness of our essence. The new brand system is nimble, modern and forward-looking while still connected to our heritage.

Timothy P. King