Many communities are focused on place-based strategies. We believe that coupled with that should be people-based strategies – strategies built around the unified culture of the residents, businesses, and amenities of the neighborhood.
It’s important to recognize there is a healthy tension and loving loyalty to the districts that are joined by Virginia Avenue. Our plan will honor and exemplify the individual brands but allow for the value of the shared identity. This will happen through a collective and shared design focus and placemaking and wayfinding based on historic precedent, best practices, and input from neighbors and stakeholders. Our collective expertise is constructed by a nimble group of three professionals with deep experience and connection to the corridor.